Indie films wage an ongoing war with major releases for awareness and promotion in a cluttered market space. It’s a war independent films are losing. Some cool films deserve to be seen in cinemas with an audience of fans. Films like REC2, the terrifying sequel to the horror hit REC.
REC2 will be released in a few New Zealand theatres on Black Friday (13 Nov), and I’m helping the distributor – Vendetta Films – to get the word out. The catch? They only have a few thousand to market it.
So I pitched Vendetta to let me give away 75% (Five Thousand Dollars Cash) to any individual(s) who promote (Buzz) the movie REC2 in the boldest and most innovative fashion. They said yes.
To be in to win the $5k all you need to do is use the untapped power of your mind. How’s that for a recession buster? For more information, read here and here.
— Ant Timpson, Filmhead
Hey this was my attempt to drum up some publicity for the film Rec2 in New Zealand (to dance Thriller on Halloween for Rec2) all good except I was just warming up and as you can see on this video this total tossburger came and Ran off with my hat and stereo. Arthur I want them back. I wont bite you again. so Contact me on my Youtube channel if you are a real christian.
JUDGES COMMENT : Nice moves and bonus points for the Jackson/Zombie/Thriller/Rec tie-in!
Take a look at this week’s Capital Times news clipping… even got the Rec2 Zombie in the pic!
You can hang out with the hundreds of zombies who were there and see photos & vids at the facebook group http://www.facebook.com/event.php?eid=99120627133&ref=mf
And guess what? Our viral was too popular (youtube views have frozen - our guerilla posters about the link around town must have done their work!), so check out our new maximum impact supermarket short version viral at http://www.youtube.co/watch?v=yDm93Tuxf2w
200 ZOMBIES TAKE OVER WELLINGTON SUPERMARKET
This is the buzz of Wellington right now with a picture of the REC2 ZOMBIE in page 2 of the Capital Times today (62,000 readers today) and a One Network News cameraman following the event on Saturday!
Check out the web viral we made on youtube ‘Rec2 Running of the Zombies’ It includes footage from the Paramount Theatre (the perfect start point) and the invasion of New World Chaffers downtown supermarket!! (now 4th most discussed today on youtube nz and being tweeted like crazy across the world!)
JUDGES COMMENT : Joining up with the annual zombie walk was a smart move. If there are other versions that captured this send them through. Reactions from regular folk always priceless. btw Where is the photo from Capital Times?
![**ZOMBIE BEAR UPDATE NUMBER 2!
Our little undead Bear is continuing his dual quest to promote Rec 2 and raise funds for other [living] animals at the SPCA…
We’ve had over 1000 visits so far… and have just managed to wrangle 6 free ads a day on Auckland Radio Stations: Classic Hits, Hauraki, Coast, Flava and Easy Mix to promote Zombie Bear as a chartiy auction. This gets Rec2 mentioned to around 455,200 potential listeners.
The marketing manager of Trade Me also contacted us to feature him as ‘Auction of the Week’… a newsletter sent out to around 250,000 people.
http://www.trademe.co.nz/Browse/Listing.aspx?id=250508037
JUDGES COMMENT : Going for the cute sell amongst all the gore. A smart move.](http://30.media.tumblr.com/tumblr_ksk86sccJA1qa6oxco1_400.jpg)
**ZOMBIE BEAR UPDATE NUMBER 2!
Our little undead Bear is continuing his dual quest to promote Rec 2 and raise funds for other [living] animals at the SPCA…
We’ve had over 1000 visits so far… and have just managed to wrangle 6 free ads a day on Auckland Radio Stations: Classic Hits, Hauraki, Coast, Flava and Easy Mix to promote Zombie Bear as a chartiy auction. This gets Rec2 mentioned to around 455,200 potential listeners.
The marketing manager of Trade Me also contacted us to feature him as ‘Auction of the Week’… a newsletter sent out to around 250,000 people.
http://www.trademe.co.nz/Browse/Listing.aspx?id=250508037
JUDGES COMMENT : Going for the cute sell amongst all the gore. A smart move.
BAN REC2 ACTION!
Just to let you know, on Saturday, I stayed true to my word, reaching out to many of your so-called demographic,To BAN THIS FILM IN NZ!
looking back I am sure you will agree It was a triumphant success and your days here are numbered, I am standing by with acceptance and forgiveness, Arthur.
