Who should enter this?

• You
• Clever people
• Outside the box people
• Show-Offs
• Charismatic People
• Media Students
• Agency Creatives who hate their clients
• Horror Movie Fans
• Web Gurus

How old do I have to be to enter?

Anyone over 18 is eligible. Under 18s must have their guardian/parent claim the prize if they win.

How much time do we have?

Start thinking now. You have 4 weeks to Buzz like crazy. Start earlier as more people will see what you do. Wait until the last few days and it might be too late.

What is Buzz?

Buzz is the public and media awareness of the film.

• Buzz is making a viral video for REC2 (Zombie survival guide, Know your Zombie etc)
• Buzz is posting about the film on Twitter.
• Buzz is making a video projecting REC2 logo on a building
• Buzz is making a video of a zombie on the Beehive steps with a REC2 sign
• Buzz is taking photos of REC2 posters up in visible locations.
• Buzz is posting a REC2 cocktail in a bar
• Buzz is taking a photo/video of REC2 imagery on your car.
• Buzz is linking a story in a local paper
• Buzz is showing photos/video of a zombie pub crawl.
• Buzz is linking a discussion in a busy forum.
• Buss is posting audio of hijacking talkback radio.
• Buzz is video of you wearing a homemade REC2 tee shirt and standing behind a reporter during a live news feed.
• Buzz is a video of surprising your teacher and all dressing as zombies.
• Buzz is linking to a Facebook event for all your friends

Ultimately you want to think of what you can do to alert the most people about the film being released on Nov 13th. You can choose to focus on doing something in public, television, online, print or on radio or everywhere.

Think like a rebel. Act like a guerilla. Manipulate and Maneuver in print, web, radio, tv - anywhere you can. And yes, even abuse positions of power and influence

What is Bad Buzz?

Bad Buzz is doing anything illegal or morally reprehensible. If it’s not cool then please don’t do it.

How do I create and send you my buzz?

Use your amazing photoshop skills, elegant writing style, your video editing prowess, your musical brilliance, your viral filmmaking genius. Most of all we want you to have fun making this stuff. Judges will be looking at innovation and amount of interest in what you can pull off.

REMEMBER : Please attach a short description of what you’ve done and links to where people can see it. We’ll upload submissions after we view them. They don’t upload automatically.

You might be a creative person who works on shitty client cat food promos. Here is your chance to cut loose and let people see what you can really do. Collect up everything you’re responsible for and submit it here.

IMPORTANT : Remember you can keep sending as much as you like, and the earlier you start buzzing the more people will see what you do over the next month. Just make sure you submit each entry with the same credentials so we can group them together.

What happens once I submit?

It will go live on this site as long as you don’t link to animal porn. The judges will be checking out the submissions as they go up. If you (and your friends)have joined tumblr you can also ‘like’ the post. Send people to see what you’ve done here. And join twitter and tag your work with #rec2nz.

What materials can I use to promote REC2?

Anything and everything. We have a download area on the main page where you can grab stills, trailers and press material.

I work in media can I enter?

Everyone can enter this competition. If you work in media and think you can exploit your position then go for it. Your employers might not be that happy. Is your job worth $5000 cash?

Kiwis can be apathetic what if no one sends anything in?

We don’t think that’s true. Their are some very smart cookies out there. This is a time for some of them to show off. But if we come across complete apathy we will still give it away no matter what. Even if someone just sends in a REC2NZ tweet that they did they could win five thousand dollars for one second of their time.

Who are the judges?

• David Farrier - Webaholic TV3
• Paul Casserly - Eating Media Lunch Media Man
• Ant Timpson - Filmhead
• Simon Pound - Media 7

TERMS AND CONDITIONS

This competition is the property of Organisers 2Brothers and Vendetta Films. 2Brothers and Vendetta Films are not liable for any actions participants undertake on behalf of the competition. All entrants are responsible for their submissions. If any submission involves illegal activity the entry in question becomes ineligible and authorities will be directed to those responsible.

Entries will be judged on the interpretation of the brief and its ability to be engaging, catchy, emotive, funny or quirky and how effectively they alert people to REC2’s upcoming release.

The films, photos, songs, posters, podcasts etc should encourage people to forward to their friends, or include it in their blogs or social networks.

Most importantly it should inspire people to see the movie itself.

The competition is open to everyone. However a guardian/parent must claim the prize if the participant is under 18.

The winner will be informed during the week of Nov 7-13th and the results posted on this site.

In addition the entries and any of the submitted films/animations may be used by the organisers for publicity and promotional purposes.

You can submit as many entries as you want.

The Organisers cannot be held responsible for any entries that are not received.

The Organisers reserve the right to refuse to accept any images that contain offensive or inappropriate content. The criteria for such content, is solely at the discretion of the Organisers.

No entries will be accepted after Nov 6th, 2009.

By claiming the $5000 prize, the winner authorises the use, without additional compensation, of his or her name and/or likeness and/or voice/photograph and city of residence for promotion and/or advertising purposes in any manner and in any medium (including without limitation, radio broadcasts, newspapers and other publications and in television or film releases, slides, videotape, distribution over the internet and picture date storage) which the Organisers may deem appropriate.

Competitors agree to allow the Organisers the rights in perpetuity, to use any submitted image for promotional purposes of this competition in any media format and to alter, crop, montage those images with the consent of the contributor.

The Organisers of the competition will not be held responsible or liable for the content of submissions to the contest.

By entering the competition you are agreeing to be bound by these rules.