The Rec2 $5K Buzz Challenge
Indie films wage an ongoing war with major releases for awareness and promotion in a cluttered market space. It’s a war independent films are losing. Some cool films deserve to be seen in cinemas with an audience of fans. Films like REC2, the terrifying sequel to the horror hit REC.
REC2 will be released in a few New Zealand theatres on Black Friday (13 Nov), and I’m helping the distributor – Vendetta Films – to get the word out. The catch? They only have a few thousand to market it.
So I pitched Vendetta to let me give away 75% (Five Thousand Dollars Cash) to any individual(s) who promote (Buzz) the movie REC2 in the boldest and most innovative fashion. They said yes.
To be in to win the $5k all you need to do is use the untapped power of your mind. How’s that for a recession buster? For more information, read here and here.
— Ant Timpson, Filmhead
Take a look at this week’s Capital Times news clipping… even got the Rec2 Zombie in the pic!
You can hang out with the hundreds of zombies who were there and see photos & vids at the facebook group http://www.facebook.com/event.php?eid=99120627133&ref=mf
And guess what? Our viral was too popular (youtube views have frozen - our guerilla posters about the link around town must have done their work!), so check out our new maximum impact supermarket short version viral at http://www.youtube.co/watch?v=yDm93Tuxf2w