The Rec2 $5,000 Buzz Challenge

THE WINNERS OF THE REC2 BUZZ CONTEST

Tue, 01 Dec 2009 10:22:00 +1300

After much deliberation and assessing all the buzz created for REC2 the esteemed judging panel have decided to split the prizes amongst a few sterling efforts. Originally we wanted to give the full amount to just one individual or team but it was virtually impossible to choose between the top contenders. They all did great work. Some others had incredible ideas that unfortunately just didn’t pay off in terms of buzz or hitting the right target audience for the film.

We hope that the winners are happy to split the winnings amongst themselves and the rest of the entrants at the very least had some fun in the process.

Congratulations to the following teams and the cash they won.

$1000 - Armageddon/ Compound joint campaign
$1000 - Christian Ranter & Thriller Street Campaign
$1000 - Team Jake Hijack/ Zombie Insurance
$500 - Zombie Bear
$500 - Running of Zombies Wellington Hijack
$500 - Robert Holt REC2 Mashups
$500 - Virus Warning Signs Guerilla Campaign

Thanks to everyone for participating. Judging is final and we need all teams to fire us their bank account details in an email.

WINNER(s)

Thu, 19 Nov 2009 22:54:02 +1300

The ultimate winner(s) will be announced on this site on November 30th. Due to the outstanding efforts of a few folks and the difficulty we are having in comparing multiple entries from various parties we may end up splitting the cash prize between a few participants (or not).

Thanks for being patient. We hope you’ve made it along to see the film.

The complete compendium of Arthur’s Crusade

Thu, 19 Nov 2009 22:49:38 +1300

The complete compendium of Arthur’s Crusade

SUBMISSIONS

Thu, 12 Nov 2009 13:26:00 +1300

Hi Everyone,

thanks for your patience.

It’s going to take us a little longer to judge all the entries of the competition. People are still creating and submitting at the last minute and we really want to see if those entries catch fire. Ultimately they all help the release of the film which is what this is all about. So please don’t panic, we want to make sure that the final decisions are based on all relevant information.

Package up everything you have done for the [REC]2 BUZZ contest and send it in an email to me at [ant@woosh.co.nz]

Well done to all who participated. You have all supported the release of a cool film that might not have made it to the bigscreen without your innovative ideas.

DIGITAL BILLBOARD for ‘REC2 Running of the Zombies’...

Thu, 12 Nov 2009 13:23:15 +1300

DIGITAL BILLBOARD for ‘REC2 Running of the Zombies’ viral in downtown Wellington

This pic is on the digital billboard in a prime position on the James Smith corner of Cuba and Manners St in downtown Wellington. Over 25000 pedestrians a day walk past with a high dwell time!! I managed to hook this up with a friend’s media company Tentacle http://www.tentacle.co.nz/digital-billboards/

On another note, Spanish people seem to like the original web viral (on over 800 hits) http://www.youtube.com/watch?v=5CQcyhcB0ao …they like it so much I discovered it on youtube in Spanish! - someone has hijacked the viral and framed it for a Spanish audience!

http://www.youtube.com/watch?v=BezYG80-KBw

Marcha Zombie de Rec2 en NZ Unos 200 Zombies azotaron la ciudad de Wellington en Nueva Zelanda para celebrar el estreno de [·REC]2 en su ciudad.

The Final Confrontation I am prepared to meet your buzz...

Thu, 12 Nov 2009 13:22:46 +1300

The Final Confrontation

I am prepared to meet your buzz challenge, head on, and have decided to subject myself to the horrors of watching REC2 and REC1. The REC phenomena is out of control and someone needs to get a handle on it!

With the Armour of Faith - Arthur Idyard Hill.

Michael Jackson in Heaven

Thu, 12 Nov 2009 13:18:01 +1300

Michael Jackson in Heaven

TV3 (out)BREAKING NEWS!!!

Thu, 12 Nov 2009 13:15:54 +1300

TV3 (out)BREAKING NEWS!!!

[REC]2 STUNT HIJACKS SCHOOL SHORTS NIGHT J-Scurf...

Wed, 11 Nov 2009 22:04:42 +1300

**[REC]2 STUNT HIJACKS SCHOOL SHORTS NIGHT **

J-Scurf Productions

This has been created and screened to a massive audience in an attempt to gain a large exposure to a variety of people and ages.

Trailer link is here

http://www.youtube.com/watch?v=dbcM6Zz1soE

JUDGES COMMENT : Wow you hijacked your school shorts night and totally RECtified them! Great effort.. congrats.

ZOMBIE BEAR UPDATE 5

Wed, 11 Nov 2009 09:06:27 +1300

We also managed to get a small, but Zombie-riffic post on ZMonline.com!!
They’ve informed us they get over a million page impressions each month. With any luck a good crowd of those visitors will find their way to Rec 2.

http://www.zmonline.com/RandomStuff/Detail.aspx?id=13491

Web video stream from the Organiser of the Zombie Blood Fight...

Wed, 11 Nov 2009 09:06:24 +1300

Web video stream from the Organiser of the Zombie Blood Fight regarding the poor turnout

The News !

Wed, 11 Nov 2009 09:06:12 +1300

Density Church posted my cause on their homepage and INFO NEWS is also Reporting about the Release of Rec2 and the implications this could have for our great land. Praise Density, Arthur.

Forum Buzz

Wed, 11 Nov 2009 09:04:35 +1300

In our third bit of buzz for [REC]2 we have made a bunch of threads on various NZ forums highlighting the release of [REC]2 on the 13th and this competition. Below are links to all the forum threads we created.

http://forum.blu-ray.com/showthread.php?t=117722

http://www.gpforums.co.nz/thread/369669/?s=

http://www.couchsurfing.org/group_read.html?gid=1261&post=4061276

http://www.nzrave.com/index.php?option=com_smf&Itemid=31&topic=74099.0

I also put up a [REC]2 preview on biggie.co.nz:

http://www.biggie.co.nz/editorial/preview/rec2.html

Can’t wait for the 13th!

The little furry undead bear met his new owner today. Being the...

Wed, 11 Nov 2009 09:04:08 +1300

The little furry undead bear met his new owner today.

Being the generous guy that he is- not only did this fellow adopt a homeless Zombie Bear, but he donated some extra funds for us to pass on to the SPCA. I hope Karma smiles on him for that.

We also uploaded a copy of the Zombie Bear radio ad on youtube:

http://www.youtube.com/watch?v=L2o6G2nYyU8&feature=channel

DEADLINE EXTENDED

Sat, 07 Nov 2009 06:59:44 +1300

Congrats to everyone who has submitted. Its been great to see so much REC action taking place around the country.

We’re going to keep the submissions open right up until thur noon in case we have any last minute surprises. The judges will be looking at all the material. What would be very helpful is to send me and email with a handy set of links and descriptions to everything you were responsible for. Please include your names and contact details.

Thanks Ant TIMPSON

[REC]2 RECut

Sat, 07 Nov 2009 06:44:44 +1300

[REC]2 RECut

Last month, a little street performance took place in Queen St....

Sat, 07 Nov 2009 06:44:00 +1300

Last month, a little street performance took place in Queen St. Unannounced.

JUDGES COMMENT : Good work. Zombie street theatre and some tv coverage.

ZOMBIE BEAR UPDATE 3 As his auction draws to a close, Zombie...

Fri, 06 Nov 2009 23:03:00 +1300

ZOMBIE BEAR UPDATE 3

As his auction draws to a close, Zombie Bear thought he’d campaign by visiting an office building in the CBD.

He got a little drunk and did some things he’s not proud of [see pics], but he did make some new friends.

He’s also started his own group on Facebook [Search for: Zombie Bear Groupies] where he’ll be posting the photos from his various outings throughout the week.. he’s asked a LOT of people for dates to Rec 2. He’s a shameless flirt- hope his new owner is prepared for him.

JUDGES COMMENT : Wow this little zombie bear sure got around. A big winning big on trademe plus 5500 views and he hit the radio waves too. Great effort all round.

Course Title: Zombie Linguistics 101 - An Introduction to Post...

Fri, 06 Nov 2009 23:00:00 +1300

Course Title: Zombie Linguistics 101 - An Introduction to Post Human Languages

Course Code: LING101

Course Description: Our study of the diversity of zombie languages. We will examine the depth of the linguistic experience from the origin of language to the modern utilization. We’ll be concentrating on the similarity and diversity in the zombified language world.

Required Readings: REC2 in New Zealand cinemas November, Friday the 13th

Professors: Dr. Karin Hofko, PhZ and Dr. Michael Miller, PhZ

JUDGES COMMENT : Nicely put together. Now spread that around. Loved the sushi plate.

This is one of our guerilla tactics - posting the link at the...

Fri, 06 Nov 2009 17:09:43 +1300

This is one of our guerilla tactics - posting the link at the New World noticeboard & at cafes around town. We wanted to get the NW security camera footage but they said not possible because of privacy (oh well worth a shot!).

Don’t forget to check out the short and full hi definition extended version which has full zombie action including a TE PAPA MUSEUM CARPARK ATTENDANT IN A BOOTH getting a surprise attack by zombies!! http://www.youtube.com/watch?v=yNH-3daSJoc

The Rec2 $5,000 Buzz Challenge

THE WINNERS OF THE REC2 BUZZ CONTEST

WINNER(s)

﻿ The complete compendium of Arthur’s Crusade ﻿

SUBMISSIONS

DIGITAL BILLBOARD for ‘REC2 Running of the Zombies’...

The Final Confrontation I am prepared to meet your buzz...

Michael Jackson in Heaven

TV3 (out)BREAKING NEWS!!!

**[REC]2 STUNT HIJACKS SCHOOL SHORTS NIGHT ** J-Scurf...

ZOMBIE BEAR UPDATE 5

Web video stream from the Organiser of the Zombie Blood Fight...

The News !

Forum Buzz

The little furry undead bear met his new owner today. Being the...

DEADLINE EXTENDED

[REC]2 RECut

Last month, a little street performance took place in Queen St....

ZOMBIE BEAR UPDATE 3 As his auction draws to a close, Zombie...

Course Title: Zombie Linguistics 101 - An Introduction to Post...

This is one of our guerilla tactics - posting the link at the...

The complete compendium of Arthur’s Crusade

[REC]2 STUNT HIJACKS SCHOOL SHORTS NIGHT J-Scurf...